These are graphics of various size and design used the website. The large graphic was used as an advert in the Lancashire Evening Post.
Category: Preston North End FC
Deepdale Signage
Signage I designed that is displayed in the entrance to the Invincibles Pavilion Stand.
Stadium Illustration
Add MediaDeepdale Stadium
I used Illustrator to create this ariel view of Deepdale. This is used on the website and in any literary in which a map is hsown. The colour version corresponds with the pricing matrix of each area.
Fixture Cards 2012/13
Fixture Cards 2012/13
A wallet sized card that is produced every year for fans to take away. A clear design on the reverse is key as the font has to be small.
Open Training Day
Open Training Day 2012
Every pre-season, the manager holds a training session at Deepdale that fans can watch. The Club makes this a family day out and this poster is to appeal to those families by showing them what’s on offer, as well as a chance to meet the players.
Johnstone’s Paint Trophy
Johnstone’s Paint Trophy
This poster I produced to advertise an offer for a non-league fixture. These games require advertising more than most as they are not included in season tickets so everyone needs to buy a ticket. The competition is sponsored by Johnstones,a painting and decorating company, so I used a paint can to advertise the offer the Club were running.
Midland Match-Ups
Midland Match-Ups
Producing posters and graphics for upcoming games is a big part of my role at the Club. This is one of the many posters I produced to advertise fixtures. The posters are distributed to local companies and businesses, as well as digital versions being sent out via CRM.
Mini Whites Logo 2012/13
Mini Whites Logo
The Mini Whites is a scheme the Club introduced offering juniors who are under eight years of age, free tickets. This scheme has been running for a few seasons now and the Club wanted a new logo to keep the scheme relevant.
I decided to use our mascot, the Deepdale Duck, in the logo as he is very popular with young fans. The logo needed to be bright and child friendly, without showing bias to either gender.
Thermal Tickets 2012/13
2012/13 Thermal Tickets
Each year a new ticket layout is needed for both home and away tickets. This year was my first to take on this particular task. The tickets have to be be simple but not plain. Legibility is key for the thermal printing so a subtle design was the best approach. Blue is the colour scheme for the Club so in contrast to this, I used yellow for the away ticket making it easy for anyone handling the tickets to differentiate between the two designs.
Kit Launch 2012/13
Replica Kits 2012/13 Launch
This leaflet was to promote the three new kits for the 2012/13 season. The home, away and charity kits were all showcased by current players in the pre season photo shoot The players were all photographed separately and it was my brief to create a leaflet with all three kits on and using the reverse to advertise sizes and prices.
The contrast of the pink,white and blue gave a fresh and new look, unlike anything the Club has ever used before.
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